Brand assets
Logos, colors and guidelines for writing about AgentTrail. Download the full kit, or grab individual files below.
Logos, icons, avatars and DESIGN.md. About 100 KB.
Color and type
Colors and typeface
Brand blue carries the mark. Text is set in Inter, weights 400 to 700.
Brand blue
#0748FE
The icon, primary actions
Navy
#0B0F1E
Dark backgrounds
Ink
#151D31
Text on light
Mist
#F8F9FC
Light backgrounds
Brand blue scale
Voice
How we sound
We write the way we'd explain something to a friend on the team: straight, specific and without the sales voice. Our readers run agents all day, and they can smell hype from the first line.
Plain over clever
If a developer wouldn't say it out loud, we don't write it. Tell people what the thing does, in the words they'd use.
Blocks the command before it runs.
AI-powered next-generation governance.
Specific over vague
Vague copy asks people to trust you. Specific copy gives them a reason to. So we name the agent, the command and the number.
Protected in two commands. No account.
Get started in minutes.
Honest about limits
Trust is the whole product, so we never stretch the truth. We're clear about what works today and what's still on the way, and if your current setup already does the job, we'll say so.
Claude Code and Cursor today, more agents coming.
Works with every AI agent.
Show, don't claim
Anyone can call their product powerful. We'd rather show a real session or a real rule and let people make up their own minds.
See it work before you trust it.
The most powerful platform for AI.
Calm, not alarmist
We like AI agents, and we want people using more of them, not fewer. Our job is to make that feel safe, not scary.
Give your AI agents room to work. Keep the guardrails in your hands.
Your AI agents are a ticking time bomb.
The small stuff
- Talk to the reader: “your agent”, “your repo”. Say “we” when it really is us.
- Keep sentences short, one idea each. A fragment in a headline is fine.
- Sentence case, and no shouting: no all caps, exclamation marks or emoji.
- US spelling, no serial comma.
- If a word sounds like it came from a pitch deck (seamless, leverage, unlock, supercharge), there's a plainer one.
For AI coding agents
Build on-brand with DESIGN.md
Our colors, type, spacing and component rules in the DESIGN.md format. Put it in your project root and Claude Code, Cursor and other agents will build pages and integrations that match AgentTrail.
name: AgentTrail
colors:
primary: "#0748FE"
navy: "#0B0F1E"
ink: "#151D31"
typography:
display:
fontFamily: Inter
fontWeight: 500
rounded:
card: 16px
pill: 9999pxUsage
Using the logo
Do
- Leave clear space around the logo at least the height of the icon's base.
- Keep the full logo at least 96px wide on screen; use the icon alone below that.
- Use the white logo on dark or busy backgrounds.
- Write the name as AgentTrail in text, and AgentTrail Guard or AgentTrail OS for the products.
Don't
- Recolor, stretch, rotate or outline the logo, or add shadows and effects.
- Put the color logo on a dark or busy background.
- Rebuild the wordmark in another typeface.
- Use the logo in a way that suggests a partnership or endorsement.
Social
Profile pictures
Ready-made avatars for X, LinkedIn and GitHub. Both survive a round crop.
Light
PNGBlue
PNG